Advertising for a job within your company can be scary and exciting all at once. It means you need more resources, which is an exciting opportunity to bring some brilliant people into your business, but it is also never going to be easy to find people who are a perfect fit. Writing a job advert to attract the right people is a great starting point.

These are some of the things you should include as part of a good job ad:

• Salary. People will need to know the salary range if they are going to apply. Otherwise, you might be getting applicants who are overqualified or who don’t have enough experience.
• Main duties. Give potential candidates a succinct summary of what their main duties will be so they can decide if they’d like the job.
• Information about your company. Make sure candidates can find out a bit more about you and your company -and make sure it sounds attractive!